Have you ever been lost in the forest? Have you ever been lost, ever? These days we have an app and a map for almost every journey we take, from raising a child to building a business. And yet, the one journey that most law firm owners fail to map, ...
At 60-years of age, Phil Ryan has never enjoyed running his law practice as much as he does now.
Phil Ryan Phil’s disability practice at the law firm, Ryan Bisher Ryan and Simons in Oklahoma City, OK, is experiencing an average of 50% year-...
“Why does your law firm have a website?” You might not have ever asked this question, because you have either made up your mind and have a website for your law firm, or don’t. However, to truly understand what you are hoping to achie...
Leads! That’s what marketing a law firm is all about, right? Calls and clicks that turn into cases ─ that’s all marketing is, right? So signing up for a lead generation service is the smartest and most cost-effective way to get some m...
The practice of law is a confidence game. Even if you may not know exactly what you’re doing, you have to appear as if you do. It’s how you get and keep clients, win your cases, and ultimately grow your practice. But it can be dangerous whe...
With almost a million different advertising platforms, apps, search engines, and digital marketing vendors/coaches/consultants entering the ring each day, marketing a law firm online can seem like a knock-out, losing battle before the first bell. But t...
When digital marketing came into prominence about 10 or 15 years ago every law firm looking for clients online was clamoring to design their website.
However very few website owners maintain their original enthusiasm about their site post-launch and i...
Building a robust and far-reaching online presence is becoming increasingly important for law firms. Legal professionals are taking note of the ways that SEO has positively impacted other industries, and many practices are investing heavily to reap the...
With the sands of technology shifting under our feet, it’s hard to anticipate where the lawyer looking for leads can reliably go to find potential clients online. Thankfully, the answer isn’t in a crystal ball, but in your client files. My...
As a segment of a multi-channel approach to marketing for law firms, digital advertising, which includes pay-per-click (PPC), is a fantastic way to both build your brand online and activate sales. Since PPC is traditionally thought of as a solely direc...
